Marketing & Sales

My life revolves around my camera… and wine. No joke, that’s all I’d need on a desert island. I’ve learned a lot through my years as a wedding photographer, and…

Time is money when you’re a small business owner. The more time you spend juggling administrative tasks like scheduling appointments or qualifying leads, the less time you can dedicate to…

In 2019, there were nearly two million bookkeepers and personal accountants in America. To put that into perspective, that’s about 0.6% of the U.S. population. But don’t let this prevent…

Wondering if Dubsado is the right tool for your business? In this blog post, we’ll take you through a Dubsado review to help you determine whether this client management system…

Do you know who your ideal customer is? Or do you just advertise to the masses and hope that clients start to trickle in on their own? If you answered…

Generating new business takes a lot of time and consistency. As a freelancer, you would probably rather focus on doing what you do best — the skill you’re marketing.  But…

Getting started as a freelancer is easy. Offer a service, find a client, and you’re in business.  But scaling up can be much harder. Making the transition from part-time side…

Calendly is a useful tool for booking online appointments. With Calendly, you can: Allow potential clients to schedule appointments Integrate your meetings into other calendar apps Keep track of your…

Scheduling meetings with potential clients is the first step in booking more clients and significantly increasing your income. Yet, it might seem like you schedule way more meetings than the…

At this point in your entrepreneurial journey, you realize how much easier it is to work with current clients than it is to generate new clients. Unfortunately, it’s really easy…

Looking for the perfect CRM for photographers? In this article, we’ll cover the best CRMs in 2020 (also called photography studio management software). We’ll evaluate them on several different criteria…

Nearly every photographer dreads the slow winter months. The dark, cold, rainy, days only compound the morbid experience of not having work. Occasionally a new project trickles in and you’re…