Marketing & Sales

Customer visits your webpage and fills in their information  An automatic email is sent out based on qualifying elements of their form (i.e. time, interests, tags, location, behavior) The customer…

Calendly is a useful tool for booking online appointments. With Calendly, you can: Allow potential clients to schedule appointments Integrate your meetings into other calendar apps Keep track of your…

The moment a newly engaged couple posts “she said yes” on Instagram; an opportunity is born. As a Wedding Planner, the time starts ticking before your potential customer puts down…

If you’re wondering how to get more photography clients, freelance photographer Chelsea Smith breaks down her 3 easy steps to success for a thriving business!

My life revolves around my camera… and wine. No joke, that’s all I’d need on a desert island. I’ve learned a lot through my years as a wedding photographer, and…

Time is money when you’re a small business owner. The more time you spend juggling administrative tasks like scheduling appointments or qualifying leads, the less time you can dedicate to…

In 2019, there were nearly two million bookkeepers and personal accountants in America. To put that into perspective, that’s about 0.6% of the U.S. population. But don’t let this prevent…

Do you know who your ideal customer is? Or do you just advertise to the masses and hope that clients start to trickle in on their own? If you answered…

Generating new business takes a lot of time and consistency. As a freelancer, you would probably rather focus on doing what you do best — the skill you’re marketing.  But…

Getting started as a freelancer is easy. Offer a service, find a client, and you’re in business.  But scaling up can be much harder. Making the transition from part-time side…

Scheduling meetings with potential clients is the first step in booking more clients and significantly increasing your income. Yet, it might seem like you schedule way more meetings than the…

At this point in your entrepreneurial journey, you realize how much easier it is to work with current clients than it is to generate new clients. Unfortunately, it’s really easy…