Strategy

Wedding photography wasn’t always the plan for founders of Forged in the North, a successful collective studio based in NY. What started as architects with cameras turned into professional wedding…

Do you know who your ideal customer is? Or do you just advertise to the masses and hope that clients start to trickle in on their own? If you answered…

Running a business as a freelancer is like anything else in life, you’ll get better with experience. Unfortunately, that means that you’ll make some mistakes along the way. While mistakes…

Scheduling meetings with potential clients is the first step in booking more clients and significantly increasing your income. Yet, it might seem like you schedule way more meetings than the…

Can you remember the first time you set out to build your photography website? Let’s be honest, building a simple website is stupidly difficult. The sheer volume of tear-shedding failures…

When we approached the challenge of building photographer/client communication we immediately knew that the traditional contact form would not work for us. Think about it. When was the last time…

On November 21st, 2016 we announced the impending launch of our Alpha phase. Since the announcement, we received an abundance of positive feedback and have continued to build our product…

Building an Instagram following helps build your brand and attract customers. To build that following and become an Instagram influencer, you should follow key practices, which include choosing a specific…